MUMBAI: BGI FM has joined hands with Kanpur’s five star hotel – The Landmark to offer listeners a taste of the ‘Rajasthani Food Festival’.

This 10 day long festival commenced from 9 August. A contest has been churned out wherein listeners can answer questions during RJ Anamika’s afternoon show – Salaam Memsaab, which airs from 11 am to 2 pm with and win a meal at the Rajasthani Food Festival.

BIG 92.7 FM cluster head – UP Rehaan Khan said, “We are proud to have partnered with Landmark for second time in short span of two of months. Earlier in July we did Big Chinese Food Festival with was very successful. At BIG 92.7 FM, we live our brand line Suno Sunao, Life Banao! And hence impact listeners’ lives positively. Through this food festival, we are offering Kanpurites the best food, through a great contest and great entertainment on air.”

Hotel Landmark event manager Manish Tripathi added, “Private FM, being local in nature is able to reach out to a large audience. BIG 92.7 FM was the best platform available to take the food festival to the city of Kanpur and we believe the association is great for both businesses.”