Universal launches AR Rahman song

MUMBAI: Universal Music has launhced  Pray for Me Brother, the first English rendition composed and sung by Rahman.


“This is my first step in making music that is for the whole world as an audience and truly one, in unison,” says Rahman.


“It happened when I met Sathya (a former official of the World Health Organisation), who suggested that I should come up with a song towards the tuberculosis cause,” says Rahman, who is the UN brand ambassador for TB worldwide. “I started noticing the poverty around that we seem to have become immune to and called up my friend, Blaaze, to ask him if we could write something on this. And thus the song was born.”


Pray for Me Brother will be world’s first music video which has been shot on the mobile cinemascope format, specially shot to suit viewing for mobile phone users, the video has been shot by Bharatbala.


The product is available in the market as a special collector’s pack and single CD version. The collector’s pack contains one audio CD along with a DVD, which encloses the video of the song and interviews with Rahman, BharatBala and Blaaze.

BOC Editorial

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