Bollywood actor Shilpa Shetty launched her own gold bullion and jewellery company, Satyug Gold which will have outlets in seven cities.

Satyug Gold has entered into long-term contracts with gold mines all over the world and also owns two refineries in India, Shilpa Shetty, who is Chairperson of the company, said.

Satyug Gold is opening seven stores in cities like Mumbai, Delhi, Jaipur, Ahmedabad, Pune, Chandigarh and Ludhiana. These outlets will feature regular collections of jewellery designed by the actress.

Shilpa Shetty launched ‘Satyug Gold‘ store one. She talks about the gold plans that they offer, which have great discounts at affordable prices so that she can fulfil peoples dream. She was also seen wearing jewellery designed by her.

“Satyug is also launching, for a limited period and in association with the Indian Bullion & Jewellers Association (IBJA), a scheme that will offer patrons chance to purchase pure 24 karat gold at up to 37 per cent off the prevailing market rates linked to various delivery tenures”, said Shilpa Shetty.

Satyug has inked a five-year deal with the association worth Rs 25 crore as royalty payment, said IBJA President Mohit Kamboj.

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