MUMBAI: Fame Multiplexes, part of Shringar Cinemas Limited, has broken all records by hitting the maximum number of shows for Dhoom:2. The film opens at Fame Multiplexes with an incredible 105 shows per day at all their properties across
“Starting this Friday, we will screen 105 shows until Thursday next week. If the response is good we might follow the same pattern for the next weekend as well,” informs Shringar Cinemas national head programming Gaurav Verma.
When quizzed as to what gave rise to the idea of screening as many as 105 shows Verma says, “There is a lot of hype for Dhoom:2 and the audience is very keen to watch the film. Fame wants to cater to every possible customer.”
Fame Malad will screen 21 shows; Fame Adlabs Andheri will screen 18 shows; 14 shows will be screened at Fame Raghuleela Kandivali and 19 shows at Fame Surat on a daily basis.
The film stars Hrithik Roshan, Aishwarya Rai, Abhishek Bachchan, Uday Chopra and Bipasha Basu. The film is distributed worldwide by Yash Raj.