MUMBAI: Warner Bros Entertainment and Universal Orlando Resort are partnering to create the world’s first fully immersive Harry Potter themed environment based on the bestselling books by J K Rowling.
Envisioned as a “theme park within a theme park” and titled “The Wizarding World of Harry Potter,” the new environment will become part of the experience within Universal’s Islands of Adventure theme park at the Universal Orlando Resort, it is learnt.
Inspired by Rowling’s compelling stories and characters Ã¢â‚¬â€œ and faithful to the visual landscapes of the films Ã¢â‚¬â€œ “The Wizarding World of Harry Potter” will provide a one-of-a-kind opportunity to experience the magical world of Harry and his friends. The fully immersive, themed land will enable guests to visit some of the most iconic locations found in the books and the films including the village of Hogsmeade, the mysterious Forbidden Forest, and even Hogwarts castle itself.
Expected to open in late 2009, the new environment will feature immersive rides and interactive attractions, as well as experiential shops and restaurants that will enable guests to sample fare from the wizarding world’s best known establishments. Also debuting will be a state-of-the-art attraction that will bring the magic, characters and stories of Harry Potter to life in an exciting way that guests have never before experienced.
The Academy Award-winning production designer Stuart Craig, who has worked to bring the world of Harry Potter to life in all of the feature films to date, leads the creative design for the area to ensure it remains faithful to the look and feel of the films.
The Universal Orlando resort destination includes two dramatically distinct and adjacent theme parks, the Universal Studios motion picture and television theme park and Universal’s Islands of Adventure, Orlando’s most thrilling and exhilarating theme park. Universal Orlando also includes CityWalk, a 30-acre dining, shopping, club and live-entertainment venue as well as premier on-site Loews hotels and world-class film and television production facilities.