MUMBAI: Thumbplay, the provider of mobile entertainment in the US, has launched its cloud-based Thumbplay Music service in Android Market, providing the Android fan-base with unlimited, anytime/anywhere access to millions of songs.

Thumbplay Music is the only on-demand, subscription music service currently available on both the fastest-growing and largest smartphone platforms in the U.S., Android and BlackBerry smartphones. The service is also available as a companion app on PCs/Macs and it is coming soon on iPhone.

Thumbplay Music has more than eight million tracks under license from all major labels and more than 25,000 independent labels. Thumbplay Music is a next generation music service, built by experts in mobile content delivery to serve the rapidly growing market of U.S. smartphone users which is forecasted to grow to 160 million people by 2013.

Thumbplay CEO and Co-Founder Evan Schwartz said, "With Thumbplay Music now live on Android and BlackBerry smartphones, we’re giving tens of millions of people truly portable, anytime, anywhere access to all the music they want. We’ve been getting rave reviews from our Android users in Beta, especially when they employ the companion app on PC and see the power of having their complete music collections and playlists in-sync. We’re thrilled to deliver a music service worthy of discerning Android fans."