MUMBAI: John Abraham has been appointed as the brand ambassador for the Philips Grooming Range. The launch of first ad campaign of the all new Philips Grooming Range also marks the official launch of John Abraham Entertainment.

The ad campaign is shot by director Tarun Mansukhani and presents five different looks of John Abraham. The concept of the campaign highlights the special features of Philips Grooming Range in a unique story format and presents John Abraham sporting various styles. The campaign showcases the importance of men’s grooming in today’s world. Leading hair stylist Sapna Bhavnani has styled each of the five characters of John Abraham to get the perfect look.

John Abraham says, “I always associate with products and brands which compliment my personality. I have always used Philips styling products and am thrilled to be associated with the launch of Philips Grooming Range in India.”