Mumbai: Aamir Khan has thought of an innovative teaser theatrical trailer to promote and launch his nephew Imran Khan.
 
It is 2.5 minute trailer that takes a tongue-in-cheek dig at all star launches and all the hoopla over well toned muscular bodies. This includes him because of the news about his looks in Ghajini.
 
The trailer shows Imran Khan as a huge well toned muscular guy with all trimmings of a theatrical launch, only to reveal the real Imran Khan who is a boy next door as is his character in the film.
 
Khan Production’s third production, after Lagaan and Taare Zameen Par, Jaane Tu… Ya Jaane Na is the launch vehicle of Imran Khan, Khan’s nephew. Khan himself was launched in QSQT by Nasirsahib, who is Imran Khan’s grandfather.
 
Khan has been taking very keen interest in the smallest details of the promotion of the film even though he is completely entrenched in shooting for a crucial portion of Ghajini in Hyderabad.    
 
"Jaane Tu… as a film has a very young idiom, the language and the tone of the film is very tongue in cheek. We wanted the teaser to reflect the same irreverence in attitude", says Abbas Tyerwala, the director of the film.