MUMBAI: Acutrack, Inc., a company involved in media and print production, inventory management, kitting, assembly and fulfillment services, has opened its new sales office in Mumbai.

This sales office will house business development managers dedicated to the Blu-ray production and Blu-ray authoring of Bollywood movies.

"Demographics show that a vast majority of consumers for Indian Blu-ray titles are in the US, Europe and the Middle East. One of the biggest challenges for Indian studios is managing their supply chain costs for their Blu-ray titles, especially when it comes to fulfillment in these regions and the related freight costs. Our facility in Mumbai, as well as our Blu-ray authoring, production, kitting and fulfillment center in the US, provides a comprehensive solution to all of the issues that Indian studios face today. We are excited about the mutual opportunities our India facility creates for both Acutrack and our valued clients," said Acutrack CEO Raj.

Acutrack helps customers with development, manufacturing, and distribution of digital and print products.