Lycra Brand and MTV will present the biggest night in music and fashion as Lycra MTV STYLE AWARDS will bring the best of Shafqat Amanat Ali, known for his famous song ‘Mitwa’ of KANK fame, female rap artist “Hard Kaur” who made an anthem out of ‘Ek Glassy’, the renowned group ‘The Raghu Dixit Project’, Atif Aslam, the popular Pakistani pop singer and the sexy girl band ‘Rouge’ to India. These popular artists will perform exclusively for their Indian fans on October 25th at the Lycra MTV STYLE AWARDS 2007 in Mumbai.
It’s a fashion showâ€¦ it’s a music concertâ€¦ NO! It’s the Lycra MTV STYLE AWARDS! For four years running, MTV has fused music with fashion as no one can. This year too with an awesome line up of talent from across
Says Ashish Patil, General Manager – MTV India & Vice President, Creative & Content, “At Lycra MTV STYLE AWARDS our objective is to create harmony with different forms of artistic interpretation. Every year we have well known designers showcase their designs to the tunes of popular musicians. This year all our performers are chartbusters and have straddled nearly every genre of music. So when the designers of the year and the musicians come together at Lycra MTV STYLE AWARDS you can expect nothing less than magic!”
Shafqat Amanat Ali known as the voice of Shahrukh Khan is currently one of the best singers in
No newcomer to the scene, Hard Kaur has graced the stage at some of the world’s most prestigious venues, opening
Raghu Dixit’s music is a seamless amalgamation of Indian ethnic music and styles from different parts of the world. Raghu’s singing style can be described as unique as he uses a clever combination of Indian ethnic folk, Sufi and classical phrases into his songs. Says Raghu, “The theme of Lycra MTV STYLE AWARDS is “It’s my Style” and that is particularly relevant to me because my music is a contemporary personal interpretation of the confluence of musical heritage that only
Atif Aslam, the Pakistani singer who took
Rouge, the British Asian all-girl pop band, whose refrain ‘Don’t be shy’ rocked the clubs all over the world, will also ensure that the invitees won’t stop rocking here as well. Says Amrita Hunjan, the Indian part of the band, ‘We are extremely thrilled about our performance at Lycra MTV STYLE AWARDS. This will be our first performance in Mumbai and we just canâ€™t wait to get there.’
Since the conception of LYCRA Â® MTV STYLE AWARDS, well known artists such as Shankar Ehsaan Loy & DJ Aqeel in 2003, Pentagram & Raghav in 2004, Bombay Rockers & Kailash Kher in 2005 and Bappi Lahiri and Pritam in 2006 have graced the awards with their mind blowing performances and presence.
Lycra MTV STYLE AWARDS is known for showcasing the best in music, fashion and Bollywood year on year, so sit back and get ready to enjoy yet another year of mesmerizing magic on stage!