MUMBAI: BIG Home Video, in association with Paramount Home Entertainment Global released Up In The Air on DVD & VCD.
Up In The Air, tells the story of a man discovering that life is not simply about the journey alone, but about the personal connections made along the way.
Co-written and directed by Jason Reitman, Up In The Air, received six Academy Award nominations including Best Picture, Best Actor (George Clooney), Best Supporting Actress (Vera Farmiga and Anna Kendrick), Best Director and Best Adapted Screenplay. The film has already won a Golden Globe Award for Best Screenplay and dozens of critics’ association awards including being named Best Film by the National Board of Review, USA.
The DVD of Up In The Air includes a number of bonus features including a commentary by writer/director Jason Reitman, deleted scenes and the featurette Shadowplay: Before The Story.
BIG Home Video COO Sweta Agnihotri said, "Up In The Air doesn’t disappoint with its superlative performances set against a backdrop of romance, emotions, drama & humor, fantastic production quality and wonderful special features."
DVD buyers of Up In The Air can win a free stay at a Club Mahindra Holiday destination. The DVD release is being promoted through a radio tie-up across six cities – Mumbai, Delhi, Bangalore, Hyderabad, Chennai & Kolkata, in association with Radio City. A ten day promo campaign announcing the launch, is also scheduled on the Airtel DTH service.
