PRESS RELEASE
MUMBAI: HomeShop18, India’s most credible virtual shopping brand from the Network18 Group joins hands with SBI Card, the 2 nd largest credit card company in India to add a whole new dimension to virtual retail. This long-term association offers unparalleled convenience of ‘anytime shopping’ for the credit card holders, not only giving them an edge but also prices and propositions they can’t resist from the comfort of their homes. HomeShop18 offers quality products to its customers through different channels like TV, e-commerce and catalogues. With this alliance, 35,00,000 SBI Card holders will receive a catalogue that offers a range of exciting value-added products.
The catalogue offers product from various categories like electronics, jewelry, home & kitchen, lifestyle, kids & toys and much more. HomeShop18 has also created a URL www.homeshop18/sbicard on their website especially for the card holders, so that they can login directly and access the catalogue online.
Committed to providing superlative quality, exceptional value and unmatched convenience to its consumers, HomeShop18 has developed a proficient nationwide logistics footprint of over 2000 cities across India.
Expressing his views on the tie-up, Sundeep Malhotra, CEO HomeShop18 said,’ In our effort to reach out to more customers directly, we are delighted to tie-up with SBI Card. With SBI Card’s vast consumer base and our robust product range and efficient logistics reach, this strategic alliance would help provide exceptional value to consumers. We make a great team together and with this association we are confident that SBI Card users would get the benefits of exciting products, exceptional value and outstanding shopping experience!’
Commenting on the tie-up, Nirupam Sahay, Vice President, Marketing SBI Card said “SBI Card is always looking at opportunities to provide more value to our customers, and to make their life simple. The tie-up with HomeShop18 provides our Cardholders a choice of products across various categories at great prices, and all through an extremely simple online process.
