Israel broadcaster Noga acquires DQE content


    MUMBAI: Israel’s independent television content producer and broadcaster Noga signed a broadcast acquisition deal with DQE.

    Noga’s broadcast channels include The Children Channel, Channel 8 and Logi Channel. As per the agreement, Noga will hold the rights to broadcast The New Adventures of Peter Pan for the region of Israel utilising multiple channels over a four year period.

    The New Adventures of Peter Pan is a 26 x 22′ 3D stereoscopic animated TV series being produced with a global budget of approximately €10 million in high-end 3D stereoscopic CGI which is anticipated to be available for broadcast by the beginning of 2012. The series is being produced by DQE and Method Animation, France in association with France Televisions and ZDF Group, Germany as co-production partners.

    DQE, along with all their partners, screened the high definition trailers of The New Adventures of Peter Pan at the recently concluded MIPCOM in Cannes. The screening was very well received by the audience which included many leading industry and media figures.

    DQE chairman & CEO Tapaas Chakravarti said, “Noga’s reach in this region is unquestioned and they are the perfect partner to showcase this high quality iconic property. This deal will provide further impetus in monetising our content across different platforms and verticals in this region. This property has tremendous brand value and we are confident that the broadcast on Noga’s channels will provide us the visibility and reach for the correct target audience for our content."

    Noga Communications head of programming Rotem Rosen said “We are thrilled and excited at this opportunity to introduce to our young viewers this timeless classic brought to life with the most up-to-date high end animation technologies. No doubt, the Israeli kids are in for a lot of entertainment and fun!"