MUMBAI: NDTV Convergence recently launched its free gaming services on mobile.ndtv.com – its mobile presence branded as NDTV Active. Through free gaming, NDTV Convergence aims to cater to the increasing gaming population on the mobile Internet.
NDTV Convergence CEO Sanjay Trehan said, "NDTV Convergence has been closely monitoring this huge growth in the gaming arena, and to leverage this trend, we have launched free gaming on mobile.ndtv.com.
He further added, "Gaming is a very engaging way to capture the youth and technology savvy audiences and through this initiative, we hope to make inroads into this extremely popular medium."