Mumbai: NDTV Lumière has partnered with Bigflix.com and will be making available 30 titles from the channel’s list on the site on a yearly basis at a price of $1.99 per download to rent and $4.49 per download to own.
World cinema enthusiasts can choose to watch films through real-time internet streaming and can alternatively download movies on their personal computers and watch it as many times as they wish for a period of seven days. This service will be made available across the SAARC Territories, which comprises India, Bangladesh, Bhutan, Nepal, Pakistan, Sri Lanka and Maldives.
NDTV Imagine senior vice president – new ventures Dhruvank Vaidya said, "This initiative encompasses NDTV Lumière’s objective to take the 360 degree approach in order to ensure that the best of world cinema is accessible by audiences. After the launch of the channel and the ongoing success of theatrical releases and home videos, this association with Bigflix.com is another step in our journey to present these wonderful films to audiences not just in India but also across the SAARC region."
Video-on-Demand (Movie Downloads) business head Murtuza Kagalwala said, "We currently have access to 1500 titles and are looking at aggressively adding world class and rich content to our already existing world cinema titles. World cinema, today, is the one of the most popular movie category, and recently, has seen an upward trend in demand amongst diverse audience across the globe. Our partnership with NDTV Lumière will allow us to offer our audience an access to critically acclaimed and crème de la crème titles across international languages at just a click away."