MUMBAI: With the financial year end round the corner, BIG 92.7 FM is hosting The BIG Tax Week in Chennai to help deliver best results to its listeners. This week long activity, which has elements both on air and off air, began on 10 March and will end on 15 March. 
 
BIG 92.7 FM has experts from the fields of finance who will interact with the listeners daily on-air on the BIG Vanakkam Show hosted by RJ BIG Dheena where every day one topic related to tax and investment will be chosen and discussed.
 
On 15 March an entire session on how to save tax and how to be a smart investor will be held at BIG 92.7 FM studios where one expert Charted Accountant and one Investment Consultant will interact with select listeners to guide them plan their finance in an effective way.
 
Speaking about the initiative, BIG 92.7 FM station head, Chennai PB Ramaswamy said, "The average citizen is so confused with so many tax saving options that he/she needs some expert to guide them appropriately. To help our listeners, we are glad to bring experts on-air and host programs that would help people in making the right investment options. It is our commitment to provide content which is informative as Tamilians are known to keep themselves well-informed. I am confident that this initiative will be well received by the listeners."