MUMBAI: Warner Bros. Pictures India has promoted George John as director – marketing (theatrical).

John has been with the motion pictures studio in India for the last 15 years. He was earlier senior marketing manager at the company.

Warner Bros. Pictures deputy managing director (theatrical) Denzil Dias says, "Over the years that George John has worked at Warner Bros, he has shown an unparalleled ability, to assess demanding situations, understand market dynamics and communicate and implement the marketing strategies of our films. His extensive knowledge media buying as well as his years of experience make him the ideal leader to take the marketing team and its initiatives to the next critical level."

John added, "I am honored to accept this new role and challenge with Warner Bros. I look forward to continue working on the exciting lineup of both Hollywood and Bollywood films and developing 360 degree marketing solutions for each of our products."