[tps_footer]Bollywood is known to support causes and when it comes to a cause like Care For The Girl Child then one can expect a wholehearted support and that’s what we saw on Sunday, December 1, 2013 at the NDTV – Vedant Our Girl, Our Pride Campaign.
Priyanka Chopra launched the campaign by NDTV and Natural Resource Group Vedanta. Priyanka is its brand ambassador and co-hosted the telethon with NDTV’s Vikram Chandra.
Campaign ambassador Priyanka tweeted just before leaving for the event, “So great to wake up and have a purpose. Nothing like a day at work that fulfills that. Off to host the @ndtv Our Girls Our Pride.”
From Karsima Kapoor to Anushka Sharma, from Kajol to Varun Dhavan, Shah Khan Khan to Alia Bhatt all supported this great cause.
“I am what I am because there was never any discrimination when I was growing up,” said Anushka Sharma.
Bollywood actress Karisma Kapoor was among the star performers. Karisma, who looked beautiful in a red outfit, paid tribute to the strong and independent women of the Kapoor clan – her grand-aunt Geeta Bali, aunt Neetu Singh, mother Babita and sister Kareena Kapoor. Karisma also performed the song Shola Jo Bhadke from the 1951 movie Albela starring Geeta Bali, who was married to Karisma’s grand-uncle Shammi Kapoor. Last but not the least, Karisma also danced to Ek Main Aur Ek Tu from Neetu Singh’s 1975 hit Khel Khel Mein, co-starring Neetu’s husband and Karisma’s uncle Rishi Kapoor.
Television actor Mouni Roy performed to Raat Aakeli Hai and Tujhe Dekha Toh Yeh Jaana as a special tribute to Tanuja and Kajol.
Bollywood actor Shah Rukh Khan who is currently in Dubai where he will be performing at his Temptation Reloaded Concert, is sponsoring the education of one hundred and twenty five girls. He also stressed on the need for giving women the weapons of mass education since they were the most under-utilised resources in the world.
SRK said, “I have been brought up to believe in ‘Ladies First’, girls look after their parents better and if there is anyone who thinks twice about having a girl child, it is unfortunate.”
Bollywood star Aamir Khan kick started the telethon by sponsoring the education of five girls. Aamir, who highlighted issues like female foeticide on his TV show Satyamev Jayate, told NDTV’s Vikram Chandra that mindsets are India’s biggest problem today and we need to work on changing them.
We at BOC would like to applaud this great gesture from SRK, Aamir, Kajol, Priyanka, Anushka and others.[/tps_footer]