The social thriller started on a low note on its opening day but the collections are assumed to increase on Saturday because of mind blowing word of mouth publicity. ‘Pink’ earned Rs.4 crore net approx. on its first day and the evening shows fared better.

The collections are similar to that of ‘Neerja’. ‘Pink’ will perform well mainly in the metropolitan cities because the target audience lays there.

It will surely gain a jump on the weekend because the screens are seeing greater crowds now.