Yeh Jawaani Hai Deewani TV Release Sees Red Till 16 July


MUMBAI: It may be some time before you are able to watch ‘Yeh Jawaani Hai Deewani’ on your TV screens. A lawsuit against the makers of this year’s monster hit by the manufacturer of Rooh Afza has led to the court halting the TV release of the Ranbir Kapoor-Deepika Padukone starrer. 

The Delhi High Court issued notices to the director, producers and dialogue writers of ‘Yeh Jawaani Hai Deewani’ after Hamdard National Foundation filed the lawsuit for allegedly using “objectionable” dialogues against the brand. In the film, Ranbir Kapoor says, “Yeh Rooh Afza bahut kharab hai.” (This Rooh Afza is very bad.)

Hamdard National Foundation claimed that Rooh Afza was a well-know name, both nationally and internationally and that ‘Yeh Jawaani Hai Deewani’ contained “objectionable” dialogues against the syrup’s “Unani” recipe.

Justice Manmohan Singh said that the restraint was applicable only to the TV release of ‘Yeh Jawaani Hai Deewani’ and not its theatrical release (which is currently running to full-houses). The matter comes up for hearing on 16 July 2013.

Yeh Jawaani Hai Deewani is produced by Karan Johar’s Dharma Productions and is directed by Ayan Mukerji. Hussain Dalal wrote the dialogues.

It’s not irregular for a film to have lawsuits against it, especially around the time of its release. We are eager to know how this one turns out. We tried to contact Dharma, but they remained unavailable for comment