Mumbai: SES NEW SKIES, a SES company has concluded a multi-year agreement with Global Broadcasting and Multimedia (GBMI) to provide multiple-transponder capacity on the NSS-11 satellite for their new G-Sat direct-to-home (DTH) satellite television service targeting the Asian region.

GBMI is a Samoa based multinational corporation run by international professional management groups and is engaged in satellite wireless transmissions, satellite internet and data applications, DTH TV as well as providing service for its cable operators.

GBMI’s G-Sat DTH service currently offers a comprehensive mix of international programs including English, Mandarin, Korean, Spanish, and Japanese channels geared to cater to a wide range of viewers.

GBMI president and CEO States Philip Chien said, "SES NEW SKIES’ high-power NSS-11 satellite provides optimal DTH coverage of our target markets, allowing for reception of the G-Star bouquet of channels on small, easy to install dishes. DTH satellite television is hugely successful in major markets around the world and we are convinced that the G-Sat offer on NSS-11 will meet consumer demand in the region."

SES NEW SKIES vice president of sales Elias Zaccack concurs, "NSS-11 offers excellent look angles for East Asia. Just like NSS-6 at 95° east, the satellite is ideally designed to provide DTH services to several markets throughout Asia-Pacific. We look forward to working with GBMI to successfully develop the satellite DTH market in the Asian region."