MUMBAI: Channel 4 Finland (Nelonen) has signed an IPTV Video on Demand (VOD) rental agreement with Disney-ABC International Television to bring US series such as Lost and Desperate Housewives on demand to viewers four days after being broadcast in the US.
Channel 4 Finland’s IPTV service is to launch an area of its site called ‘Hot from the US’ in September, which will allow fans to view new seasons of series including Lost, Ugly Betty, Grey’s Anatomy and Desperate Housewives. Episodes are expected to cost €3 each.
“We are pleased to be able to bring much anticipated new seasons of our hit series to Finland just days after the US broadcast. This is an exciting opportunity for fans to legally access some of the most anticipated shows on international TV, and demonstrates our commitment to work with digital media partners to bring our content to viewers in faster, flexible ways, when and where they want it,†said Disney-ABC International Television senior vice president of sales for EMEA Jim Brehm.
