Doremi Cinema to equip Cineworld’s digital expansion


MUMBAI: Doremi Cinema has been selected by UK cinema group Cineworld PLC to supply equipment for the expansion of its digital cinema rollout, which will double the number of digital screens in its estate, the majority of which will be 3D enabled.
Doremi is supplying its DCP-2000 digital cinema servers that include 3D playback. These will support the RealD 3D viewing technology to be used in Cineworld cinemas. Doremi recently announced that the Real D 3D EQ ghost busting technology that significantly enhances the 3D viewing experience will be available in Doremi servers early this year.
Cineworld has already gained experience working with Doremi and the DCP-2000 as a part of the UK Film Council’s and the Arts Council England’s Digital Screen Network.

Cineworld Group PLC CEO Steve Wiener said, "We chose Doremi servers based on our good experience with their equipment in our initial digital roll-out. They continue to develop their products and offer the new technologies we need – 3D being a vital part." 

Doremi Digital Cinema VP Michael Archer added, "We are very pleased to be given the opportunity to continue to provide Cineworld with an increasing amount of product. Having chosen the RealD 3D solution, they will benefit greatly from our latest collaboration with RealD. They are a premier exhibitor and we are fortunate to have them as a partner."