Orange launches Musique Max in France with EMI’s music


Mumbai: Orange is launching Musique Max, the market’s fullest unlimited music download service for PC and mobile, on 12 June.

Over a million titles available for downloading, in partnership with France’s top four music majors (EMI Music France, Sony BMG, Universal Music France and Warner Music) and two independent labels (Believe and Scorpio Music).

All titles downloaded using Musique Max can be kept for an unlimited period and freely transferred to other digital media such as music players and compatible mobiles. Musique Max costs €12 per month, with no time commitment.

Musique Max is the latest embodiment of Orange’s "content everywhere" strategy. Along with television, cinema, series, sport and video games, music ranks high in customers’ wishlists for digital content. The bouquet includes music from EMI Music France, Sony BMG, Universal Music France, Warner Music France, Believe and Scorpio Music. Working from this very solid baseline Orange will be constantly expanding its catalogue by adding other labels.

Regardless of their mobile operator, Orange internet customers will have the following capabilities:

* Permanent, unlimited, legal downloads of any title on PC, for reasonable use

* Access to online catalogue of titles from major and independent labels (over a million downloadable titles in all)

* Transfer of downloaded titles from PC to other digital media (PC, music player, compatible mobile)

* Easy management of music library, using Orange media player
* Access to music universe on portal: news, albums, clips, streaming, and hundreds of webradios and podcasts

Regardless of their internet access provider, Orange mobile customers will have the following capabilities:

* Permanent, unlimited legal downloads (with data traffic included in price) of any title on PC or mobile, for reasonable use*
* Automatic synchronization of music titles between mobile and PC, using Orange Media Player

* Unlimited navigation on Orange World mobile portal (over 10,000 video clips, 18 radio stations, information on artists, news, etc.)

*Up to 500 titles per month.