MUMBAI: Warner Bros. Records has completed a multi-year global partnership with Emblem Music Group.

Founded by one of the industry’s most consistent hitmakers – Grammy Award winner and former Virgin Records America chairman and CEO Matt Serletic – Emblem Music Group is a multi-genre new music company that builds authentic, lasting relationships between its artists and global music fans.

"I started Emblem to help select artists create truly great music and lasting careers. By partnering Emblem’s staff with the outstanding Warner Bros. Records team, we have created an ultra-competitive vehicle to achieve that vision," Serletic said.

"We’re thrilled to partner with Matt and his team at Emblem. Matt is one of the industry’s most versatile and accomplished producers and creative executives, having helped to cultivate the careers of a wide range of music’s most successful artists. This proven ability makes him an ideal fit with Warner Bros. and its commitment to long-term artist development and creative integrity," added Warner Bros. Records chairman and CEO Tom Whalley.

"I couldn’t think of a more auspicious way to begin Emblem’s relationship with Warner Bros. Records than to work alongside their amazing staff to continue Gloriana’s aggressive push to success," Serletic said.

"We could not be more thrilled to join forces with Emblem Records and Gloriana. Gloriana is an incredibly talented young act with a bright future ahead of them," added Warner Bros. Records Nashville executive vice president and general manager Bill Bennett.