Abhishek Bachchan teams with Wyclef Jean’s for Motorola

MUMBAI: Bollywood actor Abhishek Bachchan will debut with fellow Motorola brand ambassador and Grammy Award-winning international musician Wyclef Jean on a remix of his new single, Hollywood meets Bollywood from his album, Carnival, Vol. 2: Memoirs of an Immigrant.

Hollywood meets Bollywood signifies the coming together of two cultures – east and west – uniting for the love of music. Composer Aadesh Shrivastava collaborated with Wyclef Jean to bring an authentic Bollywood feel to the track.

Motorola will give access to the exclusive track for Rs 20 to consumers in India to download directly to their mobile phone via GPRS from MotoMusic. The track will also be available for download to consumers’ personal computers at the current rate of Rs 20 from MotoMusic. For those who want a closer look at the collaboration, they can also view or download a behind-the-scenes video of Abhishek and Wyclef in a Miami studio laying down the track and discussing today’s music scene in India and around the world.

"We believe Abhishek and Wyclef have created a unique sound that India will love. There is no better place to launch the exclusive track than on the new MotoMusic India portal, so come, listen and experience the true magic of ‘Hollywood meets Bollywood," said Motorola Mobile Devices director, products and solutions, India and South West Asia Faisal Siddiqui.

MotoMusic, as a combined service on web and WAP, allows consumers to download more than 350,000 songs, ring tones, music videos and wallpapers to both their PC and mobile. Consumers can also discover songs through the ‘Music ID’ application on Motorola phones such as ROKR E8, ROKR U9, refresh models of ROKR E6 and ROKR Z6, RAZR2V8, SLVR L9, MotoYuva W230 and W270. Music ID recognizes and identifies songs and their artists’ names and then provides a link to download the songs from MotoMusic.

"When I created Hollywood Meets Bollywood, I was hoping to bridge cultural gaps and unite people through my music, which is something I am very passionate about. It was an incredible experience to work with someone like Abhishek, who is an amazing talent and so beloved in India," said Jean.

"Working with Wyclef was a totally new experience for me. Being in the studio and watching how he works was inspiring. The song has a great message about love and peace, but it also has a great beat that I think everyone in India is going to love," added Bachchan.

Motorola is working with Jean’s record label, Sony BMG, to bring mobile music to emerging markets in new ways.

BOC Editorial

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