AMC Entertainment and RealD ink 3D partnership

MUMBAI: Theatrical exhibition and entertainment company AMC Entertainment Inc. (AMC) will add up to 1,500 RealD 3D screens to its circuit in the United States and Canada.

The rollout of RealD 3D-enabled screens has already begun with new screens added monthly at AMC locations. This agreement brings RealD’s 3D network to nearly 8,000 total committed screens worldwide with approximately 2,600 RealD 3D screens installed.

“AMC has a world-class reputation for guest satisfaction, and we look forward to bringing RealD’s exceptional 3D experience to all of our theatres, as our intent is to feature at least one screen in every AMC theatre. This partnership with RealD will give our guests an enhanced way to experience movies perfectly timed for the full line-up of 3D films coming from some of the biggest names in Hollywood,” said AMC Entertainment Inc chief executive officer and president Gerry Lopez.

“AMC is a global leader in entertainment and we’re proud to work with them to enable this huge number of screens across their circuit with RealD 3D technology. Audiences are seeking a new and truly engaging form of entertainment that AMC and RealD together can provide through this extensive commitment to build out one of the largest RealD 3D circuits in the world,” said RealD chairman and CEO Michael V. Lewis.