MUMBAI: Vh1 will now bring the third edition of ‘Hip Hop Hustle’ this October with the hottest Hip Hop artist in the US – Platinum Grammy Award Winner Chamillionaire who will drop his new sophomore album Ultimate Victory in Hyderabad, Mumbai and Delhi.

Chamillionaire performed at ‘Vh1 Hip Hop Hustle’ in Hyderabad on 17 October at Bottles & Chimney, 19 October at Enigma in Mumbai and 20 October at Elevate in Delhi.

Chamillionaire who has worked with the likes of Lil’ Flip, Bun B, Scarface, Lil’ Wayne, Krayzie Bone, Christina Aguilera and Ciara as well as in-demand producers Scott Storch (50 Cent), Mannie Fresh (Lil’ Wayne, Baby, Juvenile) and Cool & Dre (The Game) & Atlanta studio kings The Beat Bullies (1Big Boi/OutKast) will be doing what he does best at ‘Vh1 Hip Hop Hustle’ in India. So get ready to Hustle!

Vh1 India associate director – marketing Ferzad Palia said, “The multi-award winning Chamillionaire, as his moniker suggests, has the ability to adapt on the fly…and his global recognition starting with the Grammy for the Best Rap Performance By Duo Or Group to the Best Rap Video at the MTV Video Music Awards certainly confirms that. His sound on Hip Hop Hustle on Vh1 is receiving an overwhelming response, which is why we decided to bring the master Hustler to India.”

Says Chamillionaire, “It’s an honor to have been invited to perform in India for ‘Vh1 Hip Hop Hustle.’ This only reconfirms the impact Hip Hop culture and music has made globally. I’m looking forward to meeting my fans and performing material from my new album, “Ultimate Victory” for the first time in India.”