Nickelodeon inks deal with Nick Cannon

MUMBAI: Nickelodeon has roped in actor, comedian, artist, producer Nick Cannon, former Nickelodeon and MTV Networks star, as honorary chairman and development consultant for TEENick.

The network’s two-year deal with Cannon, which begins immediately, positions him in front of the camera and behind the desk as honorary chairman of The N, as it transforms into TEENick. In fourth quarter ’09, The N will rebrand itself as TEENick

As TEENick’s chairman, Cannon will serve as creative consultant. He will have a presence on-air, online and behind-the-scenes as he works closely with the network’s development and on-air teams to harness and execute new ideas across multiple platforms.

"I started my career here at Nickelodeon and am so excited to be back, serving as an integral part of TEENick as the in-house voice and representative for teens everywhere," said Cannon. "TEENick is their network and I am here to make sure this is an ultimate destination for and about them."

Cannon also will host and executive produce TEENick’s Halo Awards, a new hour-long special celebrating ordinary teens who make a difference in the world. Production on TEENick’s Halo Awards is scheduled to commence this summer and the special will premiere winter 2009. In addition, Cannon will serve as executive producer on a new original two-hour TV movie for Nickelodeon which is currently in development.

The Halo Awards will feature Cannon and a roster of his celebrity friends who will travel around the country and surprise, recognize and celebrate ordinary teens who are doing extraordinary things for their community leaders.

BOC Editorial

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