Aamir Khan’s ‘Satyamev Jayate’ reinvigorates the TV viewing experience

Aamir Khan in Satyamev Jayate
MUMBAI: Entire nation was eagerly waiting for Aamir Khan’s TV debut show ‘Satyamev Jayate’. And finally the day arrived. Like Aamir had already mentioned in the show’s promos that ‘… dil pe lagni chahiye’ (…it must move your heart) and the show stood by these lines.

Immediate reaction started pouring on Twitter. Topics that went trending were #SatyamevJayate, Aamir Khan, Star Plus, Female Foeticide, SMS Y to 5782711, Reliance Foundation, Nita Ambani, DD National, Swanand Kirkire and #SMJ.

From common man to a celeb on Twitter – each one shared an equal stand about Satyamev Jayate.

Actress Preity Zinta wrote, “Watching Aamir Khan on Satyamev Jayate discussing Female Foeticide ! I love this effort from him & thank him as a Woman !”

Veteran actress and activist Shabana Azmi wrote, “Aamir Khans show can bring a revolution. Thoroughly researched covers all aspects touches emotional chord n forces us to reexamine ourselves”

Director Madhur Bhandarkar wrote, “Now Television will no longer be called an idiot box,the VISION of Television broadens up with #SatyamevJayate !!!”

Director Kabir Khan wrote, “@aamir_khan For an hour this morning television stopped being the idiot box”

Music composer Vishal Dadlani wrote, “Aamir coulda made 3 Cr. a day for any kinda TV show. He CHOSE to make his airtime worthwhile. May his tribe increase. #satyamevajayate”

Filmmaker Ken Ghosh wrote, “Aamir does it again….and this time on TV, Satyamev Jayate touches the heart and opens the eyes to the country around us”

Comedian Vir Das wrote, “Full respect for Aamir. Psuedo armchair pessimists always underestimate the power of awareness. Well intentioned, optimistic & much needed.”

Actress Dia Mirza wrote, “I always wanted something like this on TV. Thank you Aamir for stirring a people that sundays are ‘lazy’ 4 n ‘others’ problems r not theirs.”

Ace photographer Atul Kasbekar wrote, “The Sunday 11am slot seems to have come back with a bang… #SatyamevJayate”

Actress Mandira Bedi wrote, “A reality show in its truest sense. Some stirring & troubling realities of our times.. I applaud @aamir_khan”

The show almost touched the entire generation who was watching the show.

Aamir Khan’s debut episode focused on female foeticide – and told the shocking tale of few women who were forced to go through a devastating journey.

It was presented with shocking and hard hitting facts, which would question the viewer’s mind and heart for a very long time.

The interesting part of the show was also the ‘magic wand’ – the power owned by people, as coined by Aamir.

In the first episode Khan urged to support him while he writes a letter to the Rajasthan government, the state where in spite of a sting operation by daring journalists who exposed the doctors indulged in the practice on camera, yet no action has been taken.

Anyone can send ‘Y to 5782711’ via text if they support the cause and demand justice.

Aamir also clarified that it costs 1 Rupee for the text, and the money generated via the text messages, after deducting the taxes will be donated to an NGO. Also that same amount will be matched by Reliance Foundation and donated to the same NGO.

Finally, the Indian television industry that thrives on daily soaps high on ‘saas-bahu’ (mother-in-law vs daughter-in-law) dramas has showed something so revolutionary, which if properly followed up by the audience can change the nation.

Minutes after the show T-Series released the heart-moving song ‘O Ri Chiraiya’ on YouTube, which was beautifully rendered by Swanand Kirkire & Ram Sampath.