Mumbai: Marico has roped in Katrina Kaif as the brand ambassador for Silk n Shine. Kaif has previously modeled for leading Italian fashion houses and in various international fashion weeks across the globe.

Silk n Shine is a unique hair potion, which contains active Fruit-Vitamin’s which help in conditioning hair making it smooth, silky and giving it a natural and healthy shine.

Kaif says, “Everyday exposure to sunlight, UV rays, dust and pollution can harm your hair. Chemicals in shampoo, soap, hair dye, hair color and hard water only add to this damage. Silk n Shine is the perfect compliment to your everyday hair styling needs, keeping your hair healthy and beautiful all day long.”

Marico Limited category head Sameer Sathpathy says, “Today’s young woman is pressed for time wanting to pack her 24 hours with everything possible without compromising on looking and feel good. Silk n Shine gives today’s woman just that, great looking healthy hair in five minutes. Katrina Kaif is a true representation of our brand’s values and makes a great ambassador for Silk n Shine. We are delighted to have her on board.”

Kaif has in the past also endorsed brands like Radico Khaitan’s Old Admiral, Veet, Dyna and Kodak amongst others.