MUMBAI: NDTV has launched its two channels namely NDTV Good Times and NDTV Profilt on the DIRECTV platform in the US.

NDTV Good Times is a travel and lifestyle channel that is targeted for viewers who are ready to discover and savor the Indian/South Asian lifestyle. NDTV Good Times’ programming focuses on culturally relevant topics like nutrition, health, technology, science, travel and personal wellness.

“NDTV Good Times and NDTV Profit are the most sought after Indian channels in the United States and are only available on DIRECTV’s international programming platform. NDTV Good Times and NDTV Profit are aimed at a specific segment of the market – the viewer who craves quality South Asian entertainment and news,” said WorldDirect, Inc vice president John de Armas.