MUMBAI: Percept Picture Company and Bhandarkar Entertainment in association with Bharat Sanchar Nigam Limited (BSNL) has launched the first sneak preview of movie Jail on BSNL Live.

Present on this occasion were director Madhur Bhandarkar, lead pair of the film Neil Nitin Mukesh, Mughda Godse and BSNL CMD Kuldeep Goyal. Jail is slated to release in September 2009.

Bhandarkar said, "I wanted a larger platform to share the promo of Jail and wanted it to be different from all my previous films and what larger than the 3G technology itself. I am excited as well as honored. I think the Promo is quite sensational and would catch the glimpse of some real shocking and reality shots."

"This is also called Video on demand service wherein video clips of 3-5 minutes (approx.) on an average are made available on demand. We are happy to partner with BSNL to offer customers an unbelievable level of entertainment in the country for the first time. We shall continue to work closely with BSNL in near future to bring a wider range of entertainment packed value added services for the Indian market," he added.

Goyal said, "We are proud to partner with Percept Picture Company and Bhandar Entertainment to offer customers an unbelievable level of entertainment in the country for the first time with the first ever movie sneak preview of JAIL via 3G services. It is a historical occasion for India that we are making 3G services available to the citizens of this country. Value added services like mobile television, mobile broadband and subsequent services like mobile commerce will help to save cost and time for the common man. And our association will be proved as a mile-stone in the beginning of new era of technology."