"Brand endorsements provide a great additional avenue to reach out to audiences along with our films. I am thrilled to have associations that are in line with my personality and my beliefs," Ranbir said in a statement.

The 29-year-old received the honour from Maharashtra Chief Minister Prithviraj Chavan while KWAN (the agency that represents Ranbir and looks after his endorsements) has been named the "Agency of the Year" for the second year in a row.

Previous recipients of the Brand Ambassador of the Year award include Shah Rukh Khan, Akshay Kumar and Genelia D’Souza for different brands that they have promoted.