Director Mohit Suri has bagged a deal with Universal Music Group and together they are planning to re-launch the EMI Record Label in India. The label will aim at covering all genres of music including the mainstream source of music that is Bollywood as well as non-film genres.Mohit is absolutely thrilled about the collaboration and is looking forward to make some major changes in the music scene in India.
EMI Records will work towards identifying some of the talented musicians in India and provide them with multiple facilities and platforms to develop their creativity. Mohit and Universal will together strive to provide the aspiring musicians a platform to showcase their talent and build a successful music career.
Universal Music Group South Asia’s CEO Devraj Sanyal expressed his pride of bringing EMI Records back in India with Mohit Suri. He stated, “Mohit has been responsible for some of the biggest Bollywood hits of all time and A&R is right at the heart of Universal Music so this collaboration is the perfect platform for blending our complementary strengths and our shared love of music.”
EMI Records India will aim at including a wide base of musicians including singers, writers, composers, other musical artists, producers as well as DJs. Mohit Suri added, “Culturally, music has always played an integral role in our lives, particularly through the Indian film industry popularly known as Bollywood. Now, armed with expertise in both businesses – music and film, EMI Records India will soon carve out its own space in the world of music and entertainment.”
Director Mohit Suri has given films like Hamari Adhuri Kahani, Ek Villain, Aashiqui 2, Murder 2, Awarapan and Kalyug amongst others. The director stated how music and independent artists across the world have been the backbone of his career since the time he started in the industry 10 years ago. Suri looks at the collaboration as an opportunity to explore his love for music on a larger scale.