MUMBAI: Jason Spivak has joined Sony Pictures Home Entertainment (SPHE) as Senior Vice President, Strategic Development. Additionally, Noam Meppen has been promoted to Vice President, Retail Promotions and Merchandising and Jamie Glinsky to Executive Director, Strategic Development. 
 
Spivak will head the strategic group for the division and will be instrumental in growing SPHE’s revenue at traditional retail channels through creative distribution and space deals, as well as guiding the company’s presence within the expanding home entertainment marketplace. He will report to SPHE Senior Executive Vice President, North America, Marshall Forster. 
 
Spivak held key development roles both domestically and internationally at MGM, SPHE and, most recently, at TNR Entertainment. His accomplishments include the expansion of MGM’s pay-per-view and video-on-demand business and the management of Sony’s digital sell-through and licensing operations.
 
Meppen will take on the newly created role of Vice President, Retail Promotions and Merchandising, also reporting to Mr. Forster. In his new role, Meppen will manage and develop SPHE’s retail marketing and merchandising departments. He and his respective teams will work with SPHE sales, marketing, and operations groups in addition to theatrical marketing, consumer products, and third-party partners to ensure the effective execution of all sales programs and strategies at retail.
 
Meppen previously managed the Target account for SPHE where he drove revenues and created successful, large-scale catalog promotional holiday events that increased SPHE’s share of Target’s home entertainment business. Prior to joining SPHE, Meppen held multiple sales roles in domestic and international home entertainment at Warner Bros. and Disney.
 
Glinsky will be reporting to Spivak and will continue to play an instrumental role in the development of the Manufacturing on Demand (MOD) business and will work closely with Spivak on the expansion of SPHE’s presence through traditional and emerging home entertainment channels.
 
“With their proven expertise, I am confident Jason, Noam and Jamie will tackle the challenges the marketplace presents and implement smart business practices that will achieve our company’s strategic goals,” commented Forster.