The National Dairy Development Board and DD Kisan launched a partnership to create meaningful content for the farm and dairy sector on 16 June 2015 at NDDB, Anand. This partnership would take the dairy and farm sector to new heights.

A Memorandum of Understanding to this effect was signed for dissemination of up—to—date technical know-hows to the farmers; improve their livelihood and income by enhancing their knowledge and information on various technical issues related to farming in broader sense.

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Shri T Nanda KumaT, Chairman, NDDB said that this association will benefit millions of dairy farmers across India. The content will be based on ground realities, actual problems and issues faced by the farmers. He assured knowledge, information and facilitation support to DD Kisan.

While addressing the farmers, Dr A Surya Prakash, Chairman, Prasar Bharati conveyed that the joint effort will offer an effective platform to project success stories on progressive farmers. He said that this collaboration will enhance livelihood and income of the farming , community.

Shri Ranjan Mukherjee, ADG & Head, DD Kisan Channel outlined the objective of MoU and also highlighted relevant points of the road map of collaboration.