MUMBAI: RED FM has hopped on board as the official radio partner for Mumbai Indians. This is the fourth year in a row that Red FM has been associated with the IPL team.
Along with providing behind-the-scenes coverage and exclusive interviews with the Mumbai Indians players, RED FM will give listeners a chance to take part in the IPL Season 4 competition and win prizes such as official Mumbai Indians merchandise and stadium tickets to watch the Mumbai Indians matches.
Red FM also plans to launch exciting and interactive on ground events to lend support to the Mumbai Indians.
RED FM business head Rana Barua said, "The partnership between Red FM Mumbai, India’s most popular and awarded radio station, and Mumbai Indians- the most popular IPL team- is a marriage made in heaven. At Red FM we look forward to associations with premium brands that echo our attitude and philosophy. Cricket forms a very integral part of our programming and we are delighted to once again partner with Mumbai Indians, a team which is close to the heart of all Mumbaikar for the fourth year running. After the recent and nail-biting World Cup win, we are looking forward to this edition of the IPL with renewed zeal and enthusiasm."