Eros International Media Limited (Eros International), a leading global company in the Indian film entertainment industry, today announced its collaboration with 14 Reels Entertainment to release the highly anticipated upcoming Telugu action comedy, Aagadu, on September 19, 2014. Starring South superstar Mahesh Babu and Tamannaah Bhatia in lead roles, Eros will release Aagadu in across 2000 screens in four south Indian languages. Apart from Telugu, the film will see a Tamil, Kannada and Malayalam release in dubbed versions.
Directed by well known filmmaker Srinu Vaitla, the film marks the director’s second association with Mahesh Babu, whose earlier release Dookudu went on to become one of the biggest hits of Telugu cinema of all time.
Commenting on the acquisition, Sunil Lulla, Managing Director, Eros International Media Limited said, “We are very excited to once again join hands with 14 Reels and Mahesh Babu for this film. With its hugely popular star cast, compelling screenplay and high octane entertainment, we are confident Aagadu will recreate the magic of Mahesh Babu-Srinu Vaitla combination”.
The producer trio of 14 Reels (Ram, Gopi Achanta and Anil Sunkara) expressed their happiness in teaming up with Eros International and expressed their utmost confidence in the film. This is14 Reels’ third film in association with Mahesh Babu.
The music of the film which released last week is creating ripples in the audio market.
Aagadu also stars Sonu Sood as the primary antagonist and Shruti Haasan in a special dance number. The soundtrack for the film is composed by S. Thaman which marks his 50th film as a music composer. With this announcement, Eros continues to made strategic inroads into south Indian cinema. With its growing distribution prowess in the regional markets combined with tie-ups with leading players, the company is gung ho on strengthening its presence there.